Beginning in July of this year your website may have started taking a hit in its search rankings, putting your business below others in search results on Google. Why is this happening and what can you do about it? We're glad you asked.
Google's Chrome browser started marking non-HTTPS sites as not secure in July of this year. If you need a refresher on SSL certificates and why they are important, you can watch this nice little video by Hubspot:
Ok, now that we are all on the same page, you can see why SSL certificates are important, right? They not only give your customers the confidence they need to provide potentially sensitive information to you via the forms on your website, but they also keep your website from getting penalized in Google search results. If your website still has an http and not an https prefix, you're going to want to fix that.
Domain hosting providers like HostGator, Namecheap, GoDaddy, Bluehost, etc. all sell SSL certificates. If you need assistance purchasing one, you should be able to login and get support from them directly.
Alternatively, for $30/mo, Enrollsy will build, host, and optimize your website for search engines like Google. We can either clone your current site or work with you to completely redesign your website and messaging to bring it into the 21st century...including providing you with an SSL certificate. It's time to bring your website out of hiding and into a new day of visibility, security, and consumer confidence. Request your new website here.